Honoring JOANN Fabrics And Inviting You To Come Craft With KOVI

Change is rarely easy and made all the harder when you lose a trusted, familiar go-to in your world. Change like the sad news that JOANN fabrics is closing.

That may sound strange coming from a “competitor” like us here at KOVI Fabrics, but it’s true. JOANN is iconic in our world. More than just a store, it was a place creatives across a huge spectrum of experience and modalities — from the seasoned crafter, upholsterer, or designer to the novice weekend DIYer — could take in the colors, patterns, and textures of all things fabric, crafting, and design. Simply put, it was a place creatives could create.

So, this isn’t just the loss of a store, it’s a loss for a community. We get that. Really.

With all that in mind, today we here at KOVI Fabrics would just like to (re)introduce ourselves. And to offer you a warm welcome. We’ve built a different kind of space than JOANN, but one that we hope you’ll find just as inspiring, easy-to-use, and rich with possibilities. Because you’ve got so much more to create. And we’re so here for it.

A Warm Welcome: How KOVI Can Serve You As Your New Fabrics Go-To

So you’ll need a new fabric supplier go-to. And that means learning a whole new rhythm.

Maybe your rhythm has long included things like the magic of wandering aisles to stumble upon the perfect floral pattern you didn’t know you absolutely needed for that fashion or quilting project. Or running your fingers over textures that catch your eye and suddenly you’ve found the perfect chenille for your vintage loveseat reupholstery project.

That’s how your process works and we love it. So let’s walk you through some of the ways we’ve worked to make KOVI a great partner for you and your vision, keeping inspiration within reach and letting you keep rocking your own rhythm.

KOVI Has The Fabric Selection You’ve Come To Rely On — And Then Some

Let’s get to this one straight away because, obviously, JOANN was well-known for its collection. (Same.)

As the largest upholstery fabric store online, we think you’ll find our carefully curated collection to have all you’ve come to count on and then some. From velvet to vinyl, linen to leather, damask to denim, silk to…darn it, where’s another fabric starting with “s” when you need one? Anyway, you get the idea. We’re flush with fabric options for your every need.

And have we got patterns?! From paisley to plaid, southwest to stripes, vintage to modern, and SO much more. We’ve got what you need, and then some.

Fabrics Built To Work — And Play — As Hard As You Do

To be clear, we’re not just about volume, we’re about high-quality fabrics. So you can get the premium feeling textiles that your projects and passion deserve.

You counted on JOANN’s fabrics, and you can count on KOVI for performance fabrics for whatever you need. Whether what you’re creating needs to stand up to the high-traffic rhythms of life with pets, pokes, spills, or sun, we’ve got you covered.

We offer performance fabrics suited for decorative, residential, commercial and hospitality grade applications (just for starters). Featuring performance legends like Crypton and Sunbrella — made from the fiber up for your most demanding projects.

At Last, An Online Fabric Shopping Experience Tailor-Fit For You

One of the huge upsides of buying fabric online is that you’re able to shop from wherever you are, whenever you want to. One downside you might be wondering about is touching and seeing the fabric. Well, we amplify the upsides of online shopping and minimize the down.

First, you get pictures. High-resolution pictures of the actual fabric so you can visualize what it might look like in your project. Second, as you find fabrics you feel like are a fit for your vibe, click “Request a sample” and within one business day your sample will be traveling first class on its way to you.

The point is, here at KOVI, we work hard every day to offer you the benefits and the vast — vast — selection an online space offers, while eliminating the gaps with the in-person experience so you can right feel at home. Which, happily, is likely where you are while shopping at KOVI. (Also, no Muzak and fluorescent lights. Unless, that’s your jam, then you do you.)

Ditch The Coupons: Welcome To Fair Fabric Prices All The Time

And speaking of the perks of KOVI’s online store, it allows us to offer fair, competitive pricing. All the time. Because we have the benefit of not passing the expense of a showroom or a brick and mortar chain of stores on to you, we’re able to pass on savings instead.

Now, JOANN was famously good at sales — and certainly we offer sales and clearance fabrics. But you don’t need to chase them or be constantly vigilant looking for the best coupon. At KOVI, we think you’ll find we’re simply offering you high-quality upholstery fabrics at the best possible value. Period.

The Joy Of Service From People Who Love Fabrics As Much As You Do

We know the power of the right color, pattern, and texture. The way the right fabric can utterly transform the energy, impact, and functionality of a space, piece, or project. Because we don’t just sell fabric, we’re fans.

And because we get it, we LOVE to give it — advice that is. We’re passionate about helping you find the right and perfect fabric for whatever you’re dreaming up. AND that doesn’t start (or end) with your purchase.

In addition to our customer support team ready to help you by phone or email, our website is chock full of inspiration, with posts about the latest trends (or the classics), primers and deep dives into specific fabrics and how to integrate them into your favorite space or project, and more DIYs than you could ever need, we’ve got you covered figuratively and literally.

Welcome In: We’re Ready To Bring Your Craftiest Fabric Dreams To Life

With JOANN closing, knowing where to begin might feel a bit daunting. So, here are a few places to ease into things and make your transition to KOVI as seamless (pun intended) as possible:

Browse – Stroll the aisles of our website to check out our fabrics.
Connect – Sign up for the newsletter (Also, on the website.)
Get inspired – Check out the latest ideas, guides, DIY how-tos, and quarterly magazines, or deep dive into the archive.
Collaborate – Whatever you’re working on or dreaming up, we’re here to help. (Including custom upholstery services.)

We’re here for YOU because we love the magical things people like you do with upholstery fabrics. And we share your pain at JOANN’s closing and hope your takeaway for our time today is a warm hello and invitation.

Everyone at KOVI is here to help turn this ending into an inspiring new beginning. And we’d be honored if you’d give us a chance to be your new go-to for all your fabric needs. Welcome in. We’re so glad you’re here. Now, let’s make something amazing together.